8 Best Marker.io Alternatives in 2024

Best if: You are building web projects for clients and want to organize the feedback.

Feedbucket is made for smaller web agencies to gather and manage client feedback on websites during the review process.

In a recent discussion about website feedback tools in the popular Facebook group, TheAdminBar for WordPress agencies, Feedbucket was mentioned frequently and positively, as you can see below.

“We've been using FeedBucket since for a while and had no issues - it connects to many PM tools (we use Click Up) and has two way sync so if you close a ticket in ClickUp it resolves it in FeedBucket. It's a great selling tool also - prospects love it when I demo that we have a tool they can use to submit things to us from their website and it lands straight into our support queue.”

Feedbucket is installed on your client's staging site by inserting a script tag. Once installed, clients and team members can easily submit feedback using screenshots or recordings without leaving the site.

A standout feature that sets Feedbucket apart from Marker.io is the ability to submit feedback through video recordings. This is especially useful for explaining bugs and feedback on animations and other elements that are hard to describe with text alone. Plus, no browser extension is required.

It's designed to be user-friendly for clients who might not be tech-savvy. Everything operates directly in the browser and is compatible with all devices.

A feature that is highly appreciated, and different from Marker.io, is the on-page guest portal. This means your clients can collaborate and communicate on feedback directly from their website, not in a separate tool with a login. Keeping everything on the website itself significantly enhances communication and reduces the likelihood of clients not adopting the tool.

Another key difference with Feedbucket is its aim to work seamlessly with your existing project management tools. It's not meant to be another system for your team to manage and log into but is designed to integrate into your existing tools and workflows.

Feedback is directly sent to your project management tool as a task, allowing your team to manage everything from one spot. Resolving a task in your project management tool also resolves it in Feedbucket, and your client is notified.

For follow-up questions on feedback, you can simply mention @feedbucket on a comment in your project management tool, and the comment syncs back to Feedbucket, notifying your client.

So, if your team builds websites or web applications for clients and uses a project management tool like ClickUp, Asana, Trello, etc., Feedbucket is worth checking out.

You can try it with a 14-day free trial without credit card.

Feedbucket offers three pricing tiers, ranging from $39 to $259 a month. The Pro plan, at $39 a month, includes everything a web agency needs to start collecting and organizing feedback from both your team and clients, with unlimited website feedback and all the essential features.

The Business plan, priced at $89 a month, adds advanced options like branding, custom metadata, and more.

You can try Feedbucket yourself with a 14-day free trial, no credit card needed, to see the difference.

BugHerd is a popular tool for site reviews with clients. The Australian company was founded in 2011, so they've been in the business for a while.

Marker.io and BugHerd provide very similar features for collecting client feedback on new websites.

What stands out to me about BugHerd is that both clients and teams can collaborate directly on the website through an on-page guest portal. With Marker.io, clients must log into a separate platform to comment and track feedback. Having everything on the page simplifies the process for clients.

The main downside of BugHerd is its limited integrations, particularly the absence of two-way functionality. Since we already use a project management tool, integrating another tool is not ideal due to the extra cost and the hassle of switching contexts.

Additionally, BugHerd is significantly more expensive than Feedbucket and Marker.io, costing three times more than Feedbucket and twice as much as Marker.io, even though they offer similar features.

Best if: You want to collect feedback from visitors on your production website.

Usersnap is often mentioned when looking at website feedback tools because it offers a lot of features and can be used in a lot of different ways.

Its main focus, though, is to collect feedback from your users, highlighted by features like NPS scores, surveys, and many other tools.

At first, setting up Usersnap was somewhat tricky. Even though there are templates, it still required some effort to get everything working. However, once I got the hang of it, being able to customize the widget a lot was a big plus.

The starting plan costs $99 and is limited to 5 projects, which might be fine if you're mostly collecting user feedback. But for agencies, this limit is probably going to be a problem.

Overall, Usersnap is a great tool for many purposes. However, if you're an agency focused mainly on getting feedback from clients and team members, you may end up paying for features you don't actually need, making it the most expensive option on this list.

Best if: Collecting feedback on live websites or can't install a script.

Despite having very similar names, MarkUp.io and Marker.io are quite different.

With MarkUp.io, you don't need to install anything on your website. You simply enter the URL and then get a shareable link where you can submit feedback. This allows you to collaborate on live websites, or even on websites that you do not own.

At first glance, this seems great because it's much easier to set up. However, there are some limitations with this method. For example, you can't take screenshots of websites that use Basic Auth, which is often used on staging sites.

You also can't provide feedback on mobile devices. It's important to really test out the proxy feature to make sure it works well with your websites.

The biggest issue I faced was the need to manage feedback through a separate tool from the ones you already use. This is because integration options are limited, and MarkUp.io mainly offers a manual export process. I found it time-consuming and cumbersome to click individually on each piece of feedback I wanted to export to ClickUp.

Best if: You need real-time feedback collaboration.

Superflow is quite new, but it's already making waves. It's designed for agencies, much like Feedbucket, and it has some unique features that make it stand out.

One of the coolest features of Superflow is its real-time capability. If you're on a site with someone else, you'll see each other's mouse movements, similar to how collaboration works in Figma. It's not essential, but it's a neat touch for teamwork.

However, one major downside is that Superflow doesn't take screenshots of the feedback. It just places a pin where the feedback is on the site. These pins quickly disappeared when we made changes to the website.

Another challenge with Superflow is that it doesn't offer many integrations, and the few it does have are only one-way. For those of us who like to manage feedback and other tasks in the same place, this could be a reason to look elsewhere.

Best if: Collecting website feedback and bug reports from your SaaS users.

Recently, there was a big discussion about website feedback tools in the popular Facebook group called TheAdminBar for WordPress Agencies. Userback was mentioned a lot, which actually surprised me a bit.

Now, don't get me wrong — Userback is an excellent tool and very well-crafted. But as its name implies, its primary focus is on collecting website feedback from your users.

Such tools often come with many extra features that aren't necessary if you just want feedback from your team or clients. These added features obviously make the tool more expensive, and it seems people in the discussion agreed, as can be seen below.

If you need a tool specifically for user feedback, Userback is the best option. Otherwise, you might want to consider other options to avoid paying 2x-3x more.

Best if: You want to host all the feedback yourelf.

SureFeedback, formerly known as ProjectHuddle, could be a good choice if you prefer to manage all your feedback in-house.

You'll need your own WordPress site to use as a central "Dashboard" for gathering and managing feedback from various projects. Setting this up might be a bit complex and could require help from a developer.

Once your "Dashboard" is ready, connecting client sites is straightforward with a WordPress plugin.

SureFeedback was recently mentioned in the well-known Facebook group called TheAdminBar for WordPress agencies. Many people noted that SureFeedback's reliability has been declining, which is also what I've observed. Take a look at the Facebook post below:

SureFeedback requires a credit card for a trial, so make sure you do some research before diving in to avoid running into the issues mentioned above.

Another challenge is that integration options are minimal, encouraging you to manage feedback directly from your central dashboard. This approach might not work well if your team already uses external project management tools like Asana, ClickUp, or Jira, as it leads to feedback and other tasks being handled in separate systems.

Ruttl is often mentioned when discussing website feedback tools. They offer three main features: website feedback, mobile feedback, and video feedback. At first glance, this might seem impressive, but it feels like they're trying to do too many things at once.

I try not to be too negative about other tools since I know how hard it is to build perfect applications. However, when I tested Ruttl, I ran into several bugs and issues.

It's not just me saying this. Take a look below at what others are saying in the famous Facebook group TheAdminBar.

Be sure to thoroughly test Ruttl on your own websites to make sure you don't encounter the same problems.

One positive aspect of Ruttl is the ability to edit elements like a website's CSS directly within the tool, which can be very useful for collaborating with your team.